Easy Access to Building Supplies During COVID We know that for many of our customers not being able to shop in-store during the pandemic has been extremely frustrating. Supply shortages from the manufacturers only added to the challenges. At Gibson, we wanted to ensure that we could maintain our high levels of service and supply.  […]

How To Find And Keep Good Employees For Your Business With the construction industry so busy these days, it can be a challenge to find enough qualified roofers for all your projects. Here are some tips to find new workers, what qualities to look for, and how to keep the right people on your team. […]

Don’t just build a roof. Build trust Even though you are supplying a product or service, you are selling much more than that. You are selling your business and you as a person. People buy people first. It’s important to get to know your leads and build a connection right away. If they like you, […]

Legal Issues Don’t Have to be a Pain When you least expect it, legal issues can throw a wrench into your business. Mitigate the risks and get support when it’s time to take action. Here are some potential legal pitfalls and helpful resources for you. Business Structure Set your business up for success from the […]

Online Marketing Strategies to Boost Your Business There are three distinct strategies for online marketing. Consider the home or building owner’s path-to-purchase when deciding where to focus your resources. It all starts with precision targeting – knowing who your ideal customers are – things like geographic location, age, gender and the buying habits of the actual decision-makers. Learn […]